Creation of the Bissardon Fruit Juice Company
Jean-Louis Bissardon was a man ahead of his time with an intense love of the earth. But it was above all his passion for arboriculture that led him to create his own company, Bissardon, at Chagnon, a small village in the Jarez region south west of Lyon in France, between the mountains of the Pilat National Park and the hills of the Monts du Lyonnais.
Having been born in this great fruit producing region into a family of fruit growers, Jean-Louis Bissardon learned at his mother’s knee how to recognise good fruit, and his elders taught him how to taste it and judge its maturity and quality. The Bissardon company is the result of this combination of expertise and love of fruit.
Bissardon confirms its attachment to the region
Ten years after its creation, the company expands its activity with a second production site at Saint-Laurent-d’Agny in the Rhone, close to its producers.
Its range of products is extended whilst remaining faithful to the recipe for success that had made the reputation of its juices – respect for nature and the taste of the fruit.
Bissardon shows its colours
The packaging for the range of Jean-Louis Bissardon fruit juices is given a new look that reflects its core values. Labels designed with clean, simple lines and emotional appeal make the bottle a true ambassador for its content.
The message: juices and nectars made traditionally. The style: the JLB bottle that represents the heart of the fruit, in all simplicity and generosity.
Innovation in support of tradition
The two production sites move to brand new premises at nearby Saint-Paul-en-Jarez in the Loire. This new eco-responsible building of 3,000m2 enables improved management of a production process based on traditional methods, and the implementation of HACCP processes for food hygiene and safety.
Respectful of the environment and of people, this new production site is in perfect harmony with Bissardon’s traditional values.
Bissardon develops its production capacity
With a desire to maintain a high-performance production tool and meet customer demand, Bissardon pursues a permanent programme of investment.
New equipment is installed on the production site.
Launch of a 100% ORGANIC range
The launch of the ORGANIC BIO LES CŒURS range is driven by the desire to always respect the integrity of the fruit and to promote local and reasoned agriculture. Already very much attached to forging partnerships with growers and implicated in the selection of its fruit, Bissardon seeks to go even further in the traceability of its juices and nectars made from fruit that is strictly sourced from certified Organic Agriculture.